Choose the structure around what you need to pack.

Product categories are a starting point. Your project’s structure should be tried with the actual product and packing method, not chosen from an attractive photograph alone.

Start with the contents

Record dimensions, shapes, item count and areas needing support. For a multi-item set, discuss the internal arrangement, clearances and how each item is removed.

• Try the arrangement with actual-size products or samples.
• Discuss product support and protection requirements.

Consider packing and opening

The pack needs to work for both the packing team and recipient. Try assembly, loading, closing and reopening, and record difficult or confusing steps.

• The opening method and removal sequence.
• Display, carrying or gifting requirements.

Compare against the same criteria

Use the same brief when discussing folding cartons, printed corrugated boxes or rigid boxes. Bags, labels and tags contribute differently to the brand presentation and do not automatically replace a box’s containment and protection.

• Containment and packing operations to test.
• Transport, storage and approval criteria to agree.

WHAT TO PREPARE NEXT

Take it into the conversation.

• Product dimensions and weight
• Display, opening and usage needs
• Transport and storage conditions

TAKE IT INTO YOUR BRIEF

Explore the format, then test and adjust the specifications together. Library samples illustrate structures and presentation; they are not default specifications for every product.